In today’s digital age, getting your music video on VEVO has become a coveted milestone for aspiring artists. VEVO, a prominent music video platform, provides a tremendous opportunity to showcase your talent, reach a global audience, and potentially earn revenue from every view your video receives.
If you’re eager to see your music video featured on VEVO and capitalize on its monetization possibilities, this guide will walk you through the essential steps to make your dream a reality.
From creating high-quality content to securing partnerships and building your online presence, we’ll explore the strategies that can catapult your music video onto the VEVO platform, opening doors to financial success in the music industry. Get ready to unlock the path to VEVO and start monetizing your music video views like a pro.
Create High-Quality Content
One of the most important factors to consider when looking to get your music video on VEVO is the quality of your content. VEVO is a platform that is primarily focused on showcasing high-quality music videos, so if your content is not up to par, your chances of getting accepted on the platform are slim.
Investing in high-quality equipment for filming, lighting, and sound is essential. This will ensure that your music video has the professional look and feel that VEVO requires. Additionally, it is important to ensure that your video aligns with the visual and audio standards that VEVO expects. For instance, videos that have excessive background noise or distorted visuals will not be accepted.
To ensure that your music video is of high quality, it is recommended to work with a professional music video producer. A good producer will understand the requirements of VEVO and will work with you to create a music video that meets those standards.
Ultimately, creating high-quality content is key to getting your music video accepted on VEVO and ensuring that it resonates with your audience. With a visually stunning music video, your chances of maximizing views on your VEVO channel increase, thereby increasing your chances of earning more money from every view.
Sign with a Major Record Label or Distributor
VEVO only allows major record labels or their authorized distributors to upload videos on their platform. This means that you need to have a contract with a major record label or distributor before you can submit your music video to VEVO.
There are several major record labels such as Sony Music, Universal Music, and Warner Music that you can sign with. Alternatively, there are authorized distributors like TuneCore, CD Baby, and DistroKid that can help you distribute your music to VEVO and other music platforms.
It is important to note that getting signed with a major record label or distributor may not be easy. You need to have a good portfolio of music and be able to showcase your talent. It may also take some time and effort to get noticed by these labels or distributors. But once you do, the benefits can be immense.
Aside from getting access to VEVO, signing with a major record label or distributor can help you gain exposure and credibility in the music industry. They have the resources to promote your music and take it to a wider audience.
Therefore, it is essential to network and build connections with industry insiders. Attend music conferences and events, showcase your talent, and reach out to music executives. With persistence and hard work, you can sign with a major record label or distributor and take your music career to the next level.
Secure Licensing and Distribution Rights
In order to get your music video on VEVO, you’ll need to secure the necessary licensing and distribution rights. This means obtaining permission from the copyright holder(s) of the song and music video, as well as securing a distribution deal with a record label or distributor.
To secure licensing rights, you’ll need to contact the publisher(s) of the song and obtain a synchronization license. This allows you to use the song in your music video. You may also need to get a mechanical license, which gives you permission to reproduce and distribute the song in your video.
Once you have the necessary licenses, you’ll need to secure a distribution deal with a record label or distributor. This is typically easier if you’re already signed with a label, but independent artists can also work with digital distributors such as TuneCore or CD Baby.
Make sure to carefully review the terms of any distribution deal before signing. You’ll want to ensure that you retain ownership of your music and that you receive a fair share of the revenue generated from your video.
Contact VEVO or Your Distributor
Once you have secured licensing and distribution rights and have high-quality content ready to go, it’s time to get in touch with VEVO or your distributor. If you are signed with a major record label, they will likely handle the VEVO account creation and distribution for you.
If you are an independent artist, you can contact VEVO directly through their website and submit your music video for consideration. Keep in mind that VEVO only works with high-quality content, so be sure that your video meets its specifications before submitting it.
If you are working with a distributor, they can help you navigate the process of getting your music video on VEVO. They will work with you to ensure that all necessary paperwork and licensing agreements are in place, and will submit your video to VEVO on your behalf. Be sure to communicate with your distributor and stay updated on the status of your VEVO channel, so that you can start maximizing views as soon as possible.
Build Your Online Presence and Engagement
Now that your music video is live on VEVO, it’s time to start promoting it. The first step in building your online presence is to share your video on social media platforms such as Facebook, Twitter, and Instagram. You can also use YouTube and other video-sharing websites to promote your VEVO channel.
Building your online engagement is crucial to driving views to your video. Engage with your fans by responding to their comments and messages. Host Q&A sessions and live streams to create a community around your music.
Another way to increase engagement is by collaborating with other artists and influencers. You can feature them in your music video or have them promote your content on their social media accounts.
Additionally, make sure your artist profile on VEVO is complete and up-to-date. Include a bio, photos, and links to your website and social media accounts. This will help fans learn more about you and stay connected with your music.
Promote Your Music Video
Now that your music video is live on VEVO, it’s time to promote it. Promotion is critical to ensure that your music video reaches the maximum number of viewers possible, which will ultimately increase your chances of earning money.
Here are a few promotion strategies that you can consider:
- Share on Social Media: Use your social media platforms to share your music video. Share the link and embed the video in your posts to attract your followers and fans to watch it.
- Contact Music Bloggers: Send a message to music bloggers that cover the type of music you make. Provide them with a link to your music video and ask if they can write a review or feature it on their website.
- Email Your Fans: If you have an email list, send a newsletter to your subscribers informing them that your music video is out. Please encourage them to watch and share it with their friends.
- Collaborate With Other Artists: Collaborate with other artists that complement your style of music. Together you can promote each other’s music videos and both benefit from the cross-promotion.
- Submit To Music Platforms: Submit your music video to various music platforms like YouTube, Vimeo, and Dailymotion, among others. These platforms have a large following, and the more visibility your music video gets, the more income you can generate.
Monetization and Revenue Sharing
Now that your music video is on VEVO, it’s time to start earning money on every view it gets. VEVO offers revenue sharing for both the artist and the record label, with each earning a percentage of the ad revenue generated by the video. However, the percentage earned by the artist can vary depending on their contract with the record label or distributor.
It’s important to note that earning money on VEVO isn’t a guarantee. Your video needs to have a significant number of views and engagement in order to start earning substantial revenue. That’s why it’s crucial to promote your music video through social media, online ads, and other marketing tactics.
To track your earnings on VEVO, you’ll need to set up an account on their analytics platform. This will allow you to view your video’s performance metrics, such as views, engagement, and revenue generated. You’ll also be able to see where your video is being viewed and which demographics are engaging with it the most. This information can help you target your marketing efforts and create content that resonates with your audience.
In conclusion, getting your music video on VEVO can be a game-changer for your music career. With VEVO, you not only have a platform to showcase your music but also earn revenue on every view you receive.
To get on VEVO, you need to create high-quality content, sign with a major record label or distributor, secure licensing and distribution rights, contact VEVO or your distributor, build your online presence and engagement, promote your music video, and understand monetization and revenue sharing. While the process may be challenging, it is not impossible. With persistence and dedication, you can successfully get your music video on VEVO and reap the benefits of being a VEVO artist.